We're Hiring: Artists & Label Marketing Manager

Strong connections in the dance & electronic scene, a deep understanding of fabric’s audience and a passion for electronic music are essential for this role.

Release Management:

• Collaborate with creative, strategic, and digital marketing teams to ensure cohesive release progression and successful outcomes.
• Leading release projects, from concept to execution, including timelines, sticking to budgets, and quality control.
• Delivery of all release assets timely,  planning and maintaining project schedules, and setting key milestones to ensure a smooth workflow across departments.
• Work closely with the fabric’s booking team to ensure brand cohesiveness. 
• Regularly evaluate the success of releases and provide insights on how to optimise future projects.
• Oversee and direct the execution of global release plans, ensuring communication across territories aligns with release timelines.
• Analyze data from DSPs, social media, and other metrics to track the success of releases.

Fan Engagement and Content Strategy:

• Brainstorm creative marketing ideas and campaigns that will increase artist visibility and engagement with fans.
• Maintain and manage the label content for our video channels including Youtube and TikTok 
• Creative strategy and management of fan accounts for artists and genres across social platforms like Instagram, Twitter/X, TikTok, Soundcloud and Youtube.
• Analyze fan communities to develop content strategies that resonate with audiences and boost engagement.
• Manage a content pipeline to ensure a continuous flow of compelling, fan-centred content that supports artist growth and digital reach.

Artist Development:

• Identify and establish relationships with talent across the electronic music spectrum, keeping a close eye on sounds and trends.
• Regularly attend shows, festivals, and other industry events to maintain a strong pulse on the scene.
• Work closely with artists to shape their sound, creative direction, and brand, providing guidance and support throughout their development journey.
• Maintain positive, productive relationships with artists throughout each campaign, acting as their primary point of contact.

• Proactively connecting artists with songwriters, producers, and publishers to maximize creative and collaborative opportunities.

Market and Strategy Development:

• Create and maintain release marketing timelines, incorporating tailored music marketing strategies specific to the release
• Stay updated on trends in electronic music, understanding what resonates with fans across genres like techno, house, drum and bass, experimental, and others.
• Stay informed on emerging DSP trends, new digital players, and innovative promotional tools in social media, merchandise, and fan experiences.
• Understand the positioning and unique audience segments of each DSP, adapting strategies to leverage their specific platforms and reach.
• Work with internal teams and DSP counterparts to create dynamic, high-impact streaming strategies tailored to each release.

Required Skills and Experience:

• Strong relationships and relationship-building skills working with artists, DSPs, digital partners and artists managers in the electronic music scene.
• Proven experience managing digital projects and campaigns, in the music industry.
• Strong proficiency & familiarity with Project Management software such as Monday, Asana or Motion.
• Social media savvy, with experience in developing fan-centric content, music campaigns and managing online communities (Facebook, Instagram, TikTok, Youtube, SoundCloud)
• Experience with digital music promotion techniques and an understanding of digital service platforms.
• Strong organisational abilities and attention to detail, with experience meeting complex project deadlines.
• Effective communication skills, with the ability to coordinate and collaborate across multiple teams.
• Strong knowledge of D2C platforms including Shopify analytics and Bandcamp  
• Basic graphic design and video editing skills (Photoshop, InDesign, Premiere Pro, Final Cut, Affinity Designer) are not essential but preferred. 
• Proficiency in English, both spoken and written.
• Residence in or near London, as this is a hybrid office-based role.
• Must have the right to work in the UK (we cannot offer sponsorship for this role).
• Minimum 3 years experience at a reputable music company

We value diversity, equality, and inclusivity in our workplace. We encourage applications from individuals of all genders, backgrounds, ethnicities, and orientations.

Please apply to info@fabriclondon.com and include your CV and a cover letter, including examples of previous work if you wish with your application.

Deadline : 9th February 2025

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